Blogging –Internet has grown very fast and, today, almost every business has activities going on online.
Organisations, individuals to government establishments all have some busy work taking place online be it on Facebook, Twitter, Instagram and Tik Tok.
Online marketing has added advantages, in that, it does not only work faster but also makes the globe look like a small village and, it is due to this, that almost every business is doing something online.
Again, it takes a very little time to have a Youtube channel, website, Tik tok and Twitter now X-Platform accounts if you wanted. Armed with internet data and a mobile gadget, it is quite easier to sign up for any of the above platforms.
That said and agreed on, in the United States of America U.S.A alone, an established blogger makes north of $50,000 every month in revenues from advertisements and or running courses online. eComerce business is another very lucrative online venture taking the globe by a storm.
Bloggers who are committed to the business, live a decent life quietly out there. They do not make so much noise on Twitter and Facebook. They make a lot of money which, interestingly, is not taxed. This being another advantage of working from home.
To own a website, you will require so little capital which is required to buy a domain name, host and make the website complete. In Kenya, for instance, only sh 15,000 is enough to build you a highly selling website.
Notable blogs in Kenya making millions for founders include Nation, Standard, The Star and Citizen Digital. These belong to organisations. Individuals making a lot of money from their personal blogs include Robert Alai who is, nowadays, not very committed with blogging after switching to politics, Cyprian Nyakundi who runs a website that exposes corruption and corrupt organisations and individuals, Timothy Obare Rioba who has run a volatile gossip and propaganda website since 2013. The JKUAT graduate has attracted young readers for long and, at some point, using his blogging wealth, ran for senate seat in his home county of Nyamira.
Kenya-today.com which belongs to Dikembe Disembe is also a website that has been there for many years. He specializes in running opposition stories from ODM Party. He also mixes this with some news.
New entrants like Kenyawide.com is doing very well and becoming popular very fast due to commitment from the founder and his writers. It runs news from around Kenya. The owner also runs a reliable financial website Pesatoday.com. It covers business stories, widely.
From the look of things, all the mentioned blogs make money from standalone adverts, native ads, and sponsored posts.
We have popular blogs that have continued attracting news readers for many years. These blogs are Tuko.co.ke and Kenyans.co.ke.
All of them are run from Kenya’s capital city, Nairobi.
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